New Collection: Introducing Longchamp & Fila

Longchamp and Fila
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Longchamp was founded in 1946 by Jean Cassegrain and today it is epitome for Parisian style and allure.

Le Pliage is the iconic bag that brought the company to international success and became a must have since 1993, when it was first launched. It takes inspiration from the Japanese art of origami and has become symbol for understatement and affordable luxury.

Longchamp’s eyewear collection takes advantage of French heritage but it also winks at Le Pliage’s dynamism. It is the ideal choice for woman with a self-confident and feminine attitude.

Longchamp
Fila

Since 1911, FILA has been an icon of elegance and Italian style in sports. FILA is dedicated to young, active spirits who wear their lifestyle and mindset on their sleeve even in their leisure time.

A mix of function and fashion, the FILA eyewear range shares the same focus on comfort, style and resistance as their popular streetwear collection. The models feature distinctive details in rubber to contrasting colours, accompanied by dynamic, lightweight designs.

Fila

Are You Ready For End of Year Exams?

Exams

With end of year school exams only a few months away, now is a great time to have your teen's eyes checked.

Extra study and screen time can put stress on our visual system, causing headaches and fatigue. Our comprehensive vision assessments can also help detect any visual information processing issues that can impact a child’s learning and school performance.

Book in today to make sure your child's eyes are working at their best!

Acuvue Oasys with Transitions now available!

Acuvue Transitions

You’ve probably heard of Transitions lenses for glasses - technology that gives you the convenience of lenses that darken and lighten in response to changing light conditions. Now Transitions are available for contact lenses!

Acuvue Oasys with Transitions is the first contact lens product to incorporate Transitions Light Intelligent Technology. The fortnightly disposable lenses adapts to balance the amount of indoor and outdoor light entering the eye, including filtering blue light and blocking harmful UV rays, to provide comfortable vision during the day and at night. Squint less, see more!

Acuvue+Oasys

If you’re interested in trialling these new, award winning contact lenses, get in touch with us below!

The Myopia Movement: Myopia Awareness Week 2019

 
Myopia Awareness Week 2019

BY 2050 ALMOST 50% OF THE WORLD WILL BE MYOPIC. THAT IS FIVE BILLION PEOPLE! MYOPIA AWARENESS WEEK IS ABOUT GETTING PEOPLE TALKING ABOUT MYOPIA.

WHAT IS MYOPIA?

Myopia is an eye condition that causes poor long-distance vision. Myopia is caused by structural irregularities in the eye. Myopia is also known as nearsightedness because myopic people can still see things clearly that are close. In myopic eyes, the eyeball is either longer than normal, or the cornea is too curved, both causing the image to be focused in front of the retina rather than on the retina, causing some images to be blurry

WHAT CAUSES MYOPIA?

While heredity is a factor, the recent increase in myopic people suggests there may also be environmental risk factors. Studies in the US, Asia and other countries show time spent doing close work, such as reading or computer work, and not enough time spent outdoors could play a role in the development of myopia.

HOW IS IT TREATED?

Although corrective lenses (glasses and contact lenses) are the traditional and easiest way to treat myopia, they do not help stop the progression of myopia. Recent research indicates that corrective lenses may, in fact, make myopia worse. Glasses and contact lenses can elongate the length of the eyeball resulting in worsened nearsightedness. The intent of myopia prevention is to stop this lengthening of the eyeball from occurring either through drug therapy (restricting focussing), by specialty multifocal spectacle or soft contact lenses that defocus the image in the periphery (moving it in front of the retina), thus shortening its length and making it either stable or hopefully less nearsighted, or through a contact lens treatment that reshapes the cornea overnight called Orthokeratology.

ARE THERE COMPLICATIONS?

Most people with mild to moderate myopia won’t experience any complications. However, high myopia, requiring a lens of -6.00 dioptres or more, does come with a risk of complications. People with high myopia have an increased risk of retinal detachment, cataracts, myopic degeneration and glaucoma, which can all cause vision loss. People with high myopia should ask their optometrist about the warning signs for these conditions, and ensure they have comprehensive eye health checks regularly.

CAN MYOPIA BE PREVENTED?

As myopia is often hereditary, it cannot be completely prevented; however, new research suggests ways to slow the progression of the condition, especially in children. The condition may be delayed or prevented by spending less time on devices and more time outside, possibly due to increased exposure to sunlight or the need to look into the far distance regularly. While myopia cannot be completely prevented, it can also be treated through the use of specialty corrective lenses (multifocal glasses or contact lenses), Orthokeratology, and drug therapies.


INTERESTED IN MORE INFORMATION ON MYOPIA TREATMENTS FOR YOU OR YOUR CHILD?


Information thanks to The Myopia Movement.

Get your hands on a pair of Oroton sunglasses this May!

 
Oroton Sunglasses

An Australian leader in contemporary style, both modern and timeless, Oroton draws from a 75 year heritage in their optical and sun collections. Oroton delivers accessible luxury eyewear for women of all ages.

This May, purchase an Oroton frame from Bullcreek Optometrist and get a pair of complimentary Oroton sunglasses!*

Perfect gift for your Ma this Mother’s Day!

* Offer valid until 31st May 2019 or until stocks last.
Purchase an Oroton optical frame and receive a pair of complimentary plano Oroton sunglasses. Prescription sunglasses lenses not included. A select range of Oroton sunglasses models available, and are at a first come first serve basis. One offer per person. Not redeemable for cash.

Headaches? Dry eyes? Neck Pain? It may be Digital Eye Strain.

Digital Eye Strain

THE DIGITAL AGE HAS CHANGED THE WAY WE WORK, LEARN, SHOP, SOCIALISE AND RELAX. HOWEVER, OUR EYES ARE NOT ACCUSTOMED TO THE DIGITAL ENVIRONMENT AND MANY OF US ARE FEELING THE STRAIN.

Australians on average are spending 10 hours a day on internet connected devices^. This places stress and fatigue on our eyes and posture, resulting in a growing issue known as digital eye strain.

WHAT IS DIGITAL EYE STRAIN?

Digital Eye Strain is the physical eye discomfort felt by as many as 65% of individuals after two or more hours in front of a digital screen. Those using two or more devices simultaneously are at higher risk. Symptoms can include one or more of the following and the statics represent the frequency of reported symptoms^:

  • 35% Neck, Shoulder and Back Pain

  • 32% Eye Strain

  • 28% Blurred Vision

  • 27% Headache

  • 27% Dry Eyes

 WHY DOES IT OCCUR?

  • Our eyes are focusing more intensively, switching frequently between devices and adjusting to increasingly smaller, pixelated characters and bright, glowing screens.

  • Digital devices are backlit and emit blue-violet light that can cause strain and discomfort and is linked to disrupted sleeping patterns.

  • A new reading zone in ultra near vision has evolved with the smartphone, placing even greater demands on our eyes.

  • The normal blinking rate is often reduced from 17 or more blinks a minute to 12 to 15 blinks, reducing tear production, making your eyes feel dry and uncomfortable.

  • Our posture has changed as we lean toward our screens and/or slouch in our chairs, putting a strain on the neck and back.

HOW CAN WE HELP?

Innovative lens technology is available to help alleviate digital eye strain by eliminating glare, filtering out blue light, and preventing vision fatigue. The good news is that digital lens innovation caters to both prescription and non-prescription wearers affected by digital eye strain.

Referred to as your computer, digital or work pair, these lenses are designed to relax and protect your eyes by providing clear viewing at typical screen viewing distance, as well as reducing blurriness, pixelation, brightness and glare. If you wear prescription glasses currently, a dedicated computer pair will help combat digital eye strain, provide clearer vision, and deliver postural benefits as your glasses will be specially formatted for closeup work and screen viewing.


NEED SOME HELP TO EASE THE STRAIN?

^Ernst & Young, Digital Australia: State of the Nation 2015-16
^2016 Digital Eye Strain Report, The Vision Council

Get your specs protected with Clarity 20/20 insurance

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Accidents happen. And we know that when your glasses break it can be a stressful moment.

We’re happy to be able to offer a little peace of mind with Clarity 20/20 eyewear insurance. Available for both children’s and adult’s eyewear purchases, Clarity 20/20 insurance covers:

  • Unlimited repairs to your frame

  • Unlimited repairs or replacements of your lenses

  • Vandalism and theft

  • Travel cover up to 60 days

Best of all, if you need to make a claim we’ll sort out all the paperwork and organise the claim for you!

For more information check out clarity2020.com

Refresh post-party eyes

Refresh post party eyes

THE FESTIVE SEASON OFTEN MEANS…. PARTY TIME! LATE NIGHTS AND INDULGING IN A CELEBRATORY DRINK OR TWO CAN LEAVE OUR EYES FEELING A LITTLE WEARY. BACK TO WORK AND NEEDING SOME HELP RECOVERING FROM THE SILLY SEASON? HERE ARE SOME TIPS TO HELP REFRESH POST-PARTY EYES.

INCREASE YOUR WATER INTAKE AND SKIP THE SALTY SNACKS

Keep hydrated by drinking plenty of water and limit your salt intake to combat puffiness and avoid fluid retention.

KEEP COOL

Chill some metal teaspoons or some used tea bags (chamomile or green tea works well) in the fridge. Place the cold teabags on closed eyes for 10-15 minutes, or use the back of the spoons to gently massage the skin around your eyes. The cooling effect causes the tightening of blood vessels, helping ease puffiness and dark circles, while light massaging triggers circulation helping to combat swelling due to the fluid trapped under the skin.

RAID YOUR VEGETABLE CRISPER

Yes, the trusty cucumber slices work! Cucumber has astringent and anti-inflammatory properties that help ease under eye bags. But did you know potato can also be an effective anti-inflammatory? Use in the same way you would slices of cucumber - cool, slice, and leave on closed eyes for 10 to 15 minutes.

GET SOME CAFFEINE

Use an eye cream that includes caffeine in its ingredient list. Caffeine constricts blood vessels and can help reduce dark shadows under the eyes. Store eye cream in the fridge for an extra soothing cooling effect!

New Collection: Introducing Valley Eyewear

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We are now proud stockists of Australian eyewear brand, Valley.

Stylistically complex, even contradictory in design, Valley Eyewear is a world of contrasting narratives. Sharp black meets contrasting white. Raw aesthetic meets polished form. Bold silhouettes meet understated details.

Seen on a growing number of celebrities including Rihanna, Pink, Gwen Stefani and Kat Von D, as well as Hollywood’s Australian favourites, Chris Hemsworth and Margot Robbie.

Valley
Valley

Optical Extras? Use them before they melt away Dec 31st

WITH THE END OF THE YEAR APPROACHING, NOW'S THE TIME TO START THINKING ABOUT USING ANY REMAINING OPTICAL BENEFITS BEFORE THEY DISAPPEAR!

We're here to help you make the most out of your annual health fund extras by using our expertise to recommend the best eyewear options for your visual needs and lifestyle. Could do with a back up pair? Or some UV protection with your latest prescription?

See us before the end of the year to find eyewear to complement what you already have or create a new look.

DUE FOR ANOTHER RE-CHECK?

Give us a call on 9332 7222 or click the button below to book online.

What’s in for Spring?

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GET THE GOSS ON WHAT’S IN FOR THIS SPRING/SUMMER SEASON, INCLUDING NEW TRENDS AND POPULAR LOOKS THAT WE’LL SEE STICK AROUND.

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COLOURED TRANSLUCENTS

The translucent trend is here to stay! In addition to the neutral tones we’ve seen over the last season, there’s a growing array of coloured translucents for a more bolder look.

FRAMES WITHIN A FRAME

Designers are mixing materials and tinting translucent acetates to create a ‘frame within a frame’ look, in both subtle and striking styles.

GEOMETRIC SHAPES

Sharper, bolder geometric silhouettes are coming into play including octagonal and hexagonal shapes.

MINIMALIST METALS

Think retro inspired, no-fuss metal frames. From the popular round shapes of the 90s to the double bridge aviators of the 70s.

Four ways to care for your eyes this hay fever season


It’s that time of year, when hay fever is in full force! Help ease your allergy symptoms this Spring with the following tips:

  1. Use preservative-free lubricant drops to help provide some relief for your eyes. There are also a number of effective over the counter drops for allergies, however, it’s best to consult an optometrist to check what option is best for you.

  2. Avoid wearing contact lenses when the pollen count is high or in particularly dry or dusty conditions.

  3. Wear sunglasses to help protect your eyes from pollen and dust circulating in the air.

  4. Make use of air filtering systems at home or in your car.

If your eyes need some extra help this hay fever season, get in touch with us to see one of our optometrists.

National Diabetes Week: Talking diabetes and eye health with Darrell.

Optometrist, Darrell Baker, chats about the changes that can occur to the eyes due to diabetes and the importance of regular eye exams for diabetics.

HOW CAN AN EYE EXAM HELP DETECT THE EARLY STAGES OF DIABETES?

Comprehensive eye examinations involve an inspection of the retina using digital imaging and/or microscopic inspection, as certain changes noted in the retina might indicate the early onset of diabetes. This might be confirmed by a rapid or unusual change in the vision and optical power of the eye.

HOW CAN DIABETES AFFECT THE HEALTH OF YOUR EYES AND VISION?

To put this in context, diabetes is the second leading cause of blindness in people aged 40 and over, so it has serious and significant implications on eye health and vision.  In saying that, those most at risk are long-term insulin-dependent diabetics, but any person with either form of the disease has a risk of damage to the retina. This can occur as a result of bleeding or leakage from the very small blood vessels in the retina, and if these changes occur undetected in the macula (central part) of the retina, it could cause permanent central vision loss. Diabetics are also more likely to develop cataracts, along with various other eye conditions.

WHY IS IT SO IMPORTANT FOR THOSE DIAGNOSED WITH DIABETES TO HAVE REGULAR EYE EXAMS?

As well as the risk of damage to the retina, fluctuating blood sugar levels can affect the optical power (refraction) of the eye, causing temporary and fluctuating visual changes. Diabetes can also affect the healing properties of the eye, and would make diabetics more likely to be contract certain eye infections, as well as inhibiting the healing rate from those infections, operations or minor injuries.

Tips to keep your eyes happy in winter

With winter comes crisp weather, cold winds and attempts to keep cosy with indoor heating. These factors can cause eye discomfort and irritation, particularity dry eye. Here are some tips to help keep your eyes happy in the colder months.


KEEP YOUR EYES MOIST

Use preservative-free lubricant drops to help keep eyes moist and sooth dry, irritated eyes. Try to avoid sitting directly in front of heat sources and use a humidifier to add moisture into dry rooms.

BLINK MORE & REMEMBER 20:20:20

Cold, rainy days often means more time indoors reading, watching TV or spending time on our devices. When engaged in close work activities our blink rate goes down, so don't forget to blink often! Help reduce eye strain by using the 20:20:20 rule; every 20 minutes, take a 20 second break and focus your eyes on something at least 20 feet away.

GIVE YOUR EYES A BREAK

Contact lens wearers are often more susceptible to eye discomfort during winter. Leave out your lenses for a day or two and wear your glasses to give your eyes a break. Ask your optometrist about lens types that work best for those with dry eye, or drops that may provide better comfort while wearing your current lenses.

DON'T FORGET ABOUT UV

While the sun may be hiding, the harmful UV rays are still out! Wearing sunglasses not only protects your eyes from UV but can also help shield your eyes from strong winds that can cause stinging or watering.

 

If your eyes are irritated, dry, or watering frequently, get in touch with us to see one of our optometrists.

Recycle your old contact lenses and packaging with us!

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We're excited to announce that we are now part of the Bausch + Lomb Contact Lens Recycling Programme!

Drop in your used contact lenses, blister packs and contact lens cases and we'll send them off to programme partner, TerraCycle, to be recycled for free! All contact lens brands are accepted.

For every kilogram of contact lens waste collected, a $1 donation will be made to Optometry Giving Sight, an organisation helping to prevent blindness and impaired vision around the world.

May is Macula Month!

Macula Month 2018


May is Macula Month!   

Many Australians are at risk of developing macular disease but just don’t know it. If you’re over 50 or living with diabetes you’re risk is even greater. By adopting the healthy habits below you will help minimise your risk of vision loss from macular disease, whether you have been diagnosed with the disease or not.  

How many of these “healthy habits” can you tick off?

  • I don’t smoke
  • I eat a healthy, well-balanced diet
  • I eat dark green leafy vegetables and fresh fruit daily
  • I eat fish two to three times a week
  • I choose low glycemic index (low GI) carbohydrates instead of high GI
  • I eat a handful of nuts a week
  • I limit the intake of fats and oils
  • I keep a healthy lifestyle by maintaining a healthy weight and exercising regularly
  • I have a regular comprehensive eye test and macula check  

Regular comprehensive eye tests including a macula check are essential for monitoring eye health and signs of macular disease. If it's been a while between visits, get in contact to book an appointment with us this May!

You can also download the free Macular Menu e-cookbook, filled with a range of delicious and nutritious recipes contributed from celebrities, chefs, eye health professionals, and foodies from our macular disease community.
Get it here >> https://www.mdfoundation.com.au/content/macula-menu-MM18

Get 20% off sunglasses!

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With the HBF Run for a Reason a little over a month away, Perth is in full prep mode!

While ensuring your activewear is on-point is an obvious priority, don't forget about your peepers! Quality sunglasses are a must-have to make your time in the sun as comfortable as possible, protect your eyes from harmful UV and help you see that finish line clearly! Up until the 26th of May, we're offering 20% off all prescription and non-prescription sunglasses*. Choose from a range of styles including Oroton and Ray-Ban.

Don't forget you can support Team Bullseye and help us raise funds for Manna by making a donation at our HBF Run for a Reason fundraising page!

 

*Excludes Maui Jim. Offer valid until end of trade on the 26th of May 2018. To claim the discount on prescription sunglasses, customers must have a valid spectacle prescription and purchase sunglasses frames and prescription lenses in a single transaction.